Development

Learn to code websites the right way. Tips and tricks to help you make the most of front-end technology, from HTML to Sass and React.

9 Ways To Boost Your Domain Authority

Domain Authority (DA) is a ranking metric that predicts how well a site will rank online. It goes by a scale of 1 to…

You Won’t Win SEO With Hacks, Here Are 3 Winning SEO Strategies

The world of search engine optimization was born with all sorts of different hacks and shortcuts that many people use…

5 Biggest Challenges Web Design Agencies Face

With billions of internet users worldwide spending several hours online each day, the online presence of brands is now…

Who Do Web Designers Really Work For?

It would be way too easy to answer this question with: “Whoever pays your bills.” And, honestly, I don’t think you can…

Looping Measures of Effectiveness Back to the Creative Team

The creative process doesn’t end when a project is approved and deployed as a marketing asset. Looping that asset’s…

Not All Traffic is Created Equally: Measuring The Importance of Traffic Sources & Setting UTMs

There’s no shortage of ways in which you can generate traffic towards a website, and the list seems to be growing on a…

Email Personalization: Your Secret To Better Engagement

One of the struggles that marketers face is how to send the right message at exactly the right time to target people in…

5 Essential Social Media Tools to Boost Your Profile

Expelliarmus! shouts Harry Potter and the dark wizard loses his wand. Heroes of the fantasy world are incomplete…

Can Design Systems Work for Freelancers?

There’s a lot riding on your shoulders as a freelance designer. You have to play the part of salesperson, project…

Can Best Practice Replace Design Research?

Tempting it may be to skip the consultation process, but a ‘first principles’ approach is not going to cut it with the…

Metatags 101: A Simple Guide for Designers

And when it comes to using HTML meta tags for SEO, none of us should be messing around. That said, you know how it is…

6 Tips for Writing Content Regularly

Okay, you need three to five new ideas for articles, all on the same general topic. Go… Now here’s where we separate…

How to Boost Customer Engagement with Video Marketing

Simply defined, customer engagement is when a customer interacts with a brand through social media, mobile devices, or…

Keyword Research 101: Everything You Need To Know

Keyword research is a critical part of any SEO strategy. If you get it right, then you’ll bring high volumes of…

Is There a Viable Alternative to Javascript?

The jury is still out on whether JavaScript is a good thing, or a bad thing, so in this article we’ll look at the pros,…

4 Best SEO Tools for Web Designers

There’s a lot of overlap between SEO tools, which is why it can be so difficult figuring out which is the best to use.…

Is It Time to Embrace AMP?

Google’s AMP (Accelerated Mobile Pages) offer faster mobile performance, but at what cost? We ask whether it’s time to…

How to Get Your Newsletter Read

Email newsletters are still one of the primary ways to successfully engage with customers. In this article, we’ll show…